We live in a society that worships celebrity, and this is just the further Kardashianization of young, pretty, stupid white women. “If Kim K can become so famous that she’s talked about on sites like...(totally other sites, not this one)...and all she did was fuck some rapper and leak the video, I can become famous…

Omg fucking ‘logical’ men are always the first to lose their fucking mind and start screaming and hitting things, and that’s not emotional at all because we’ve trained men to think violence is a logical reaction to a situation and that everyone should coddle them and get them a glass of milk instead of look at them…

I just finished a cantankerous debate about this blasted ad with a guy who voted for Trump, and he said “white guys are tired of being told we’re stupid in ads!” I asked what ads because all the ones I see are like, BUY THIS GIANT TRUCK TO SHOW YOU HAVE BALLS, GRRRR! BUY THIS DEODORANT THAT SMELLS LIKE A SEXY PINE…

“Broflakes” brings me joy out of all this “wait, why can’t I be a complete dick anymore?” stupidity. Star for you.

It’s amazing how far MRAs will go to make themselves look like the caricature of men they pretend not to be.

Are you suggesting that Pepsi and Kendall jenner didn’t solve racism forever?

This ad is in no way suggesting the umbrella of masculinity is a problem. It is focusing on something that falls underneath that umbrella that’s called toxic masculinity. Toxic masculinity is the strain of masculinity that tells boys that they can never show emotion, that the only thing they’re allowed to feel is…

I’VE BEEN DOING MY BEST TO RAISE 2 BOYS TO BE HONORABLE, DECENT &, RESPECTFUL MEN HOW DARE THIS HATEFUL AD SUGGEST THAT WE SHOULD RAISE BOYS TO BE HONORABLE DECENT &, RESPECTFUL!

nice touch of razor burn there

at this point Americans have a hard time telling the difference because he’d probably be considered a centrist in the US at this point.

I don’t know if Gillette razors cut into hair better than other razors, but nothing cuts into a person better than the truth.

“Be responsible and accountable.”

People have lost their shit over this.

Delicate broflakes... as far as the eye can see. I really enjoy how apparently the basic tenant of “true” masculinity is apparently to be as pathetically over-sensitive and outright desperate for attention as possible, while accusing everyone else of the same damn thing. Men Men Men Men Meeeeeeeen!

Just to be clear: Ezra Levant is not a “political commentator.” He’s hate-mongering, petro-shilling, far-right racist who’s been justly exiled to wacko fringe of Canadian media.

The ad is fine. I find it generally annoying when a product/company capitalizes on social movements, but this is fine.

Other ideas I can get behind:
- An ad featuring drag queens
- An ad featuring trans men/women and genderqueer folks: “The best anyone can get”

The responses are fucking insane. I can’t see how anyone finds it offensive to suggest it’s better that a grown man intervene when a school kid is being beat up by a gang of kids?

I’ve been diving deep into discussions about this ad on my social media lately and men still can’t tell me why they are specifically upset about this commercial.  It just gets sidetracked about politics, religion, etc.

“of course the malignantly masculine personalities, both public and private, that grow mad at anything possible, piled on to this highly visible expression of, well, brand solidarity. Piers Morgan, for instance, doesn’t like the ad and neither does James Woods. CNBC points out that hundreds of thousands of people have…