Sir, the internal code is “BRAAAAPTOR”

I read this as “If you can, get outside for even a short walk, some light screeching,” and i thought to myself
“Damn, some light screeching, or maybe full blown screaming-into-the-void sounds exactly like my mood these days”

Its for someone who walks into a dealer and asks for fully loaded no option spared truck. This type of person wants to be special and only special people get Limited stuff. If you think about it, access to a $70,000 truck IS limited, not everyone can afford it.

I noticed my mood improved dramatically after i started working from home, and part of it was not getting a daily dose of “Here’s whats fucked up with the world” on the radio every morning. Resets your perspective of what is worthy of news and whats not. We can’t focus on every perceived sleight, or terrible tweet,…

The full size Bronco which is the model being compared, is built in Michigan.

If a fully loaded F150 is considered low tech then what is considered high tech? Its got more crap on/in it than there are stars in the sky. If that is considered low tech, then the truck i really want is probably considered NO tech...

I always saw the Jeep Renegade as the competition. Small SUV with offroad aspirations. Another competitor is the original boxy escape from the the mid 2000s. People loved its shape and versatility, the subsequent Escapes have been curvaceous CUVs, people want a return to form.

Classifying the Sport as a Bronco is a double edged sword. You’re either raising the bar and improving the brand, or watering it down. There will always be haters.

The Bronco Sport is the Bronco Escape. If anything a small truck would be the 3rd vehicle in a “Bronco” brand lineup. Spinning off a completely separate brand doesn’t really fit with Ford though. I’m sure it will work fine being a sub-brand like “ST” or “RS”, where vehicles have to meet certain targets to be worthy of…

Erin lives in the area and Tracey is in Germany at the moment, and why risk flying Andrew all the way out?

The 4 cyl never felt underpowered to me. I never understood why people in tall offroaders want 1000 horsepower anyway.

Its already been said but Ford absolutely wanted a real bronco first. The engineering challenge was much tougher hence the time its taken to iron out all the little things. New things like removable doors and roof take time to get through a company with massive bureaucracy.

There isn’t a lot of rock crawling in Dearborn....

To be faaaaaiirrr

You know there is FLUORIDE in the water right? 

Welcome back! You’ve been suspiciously busy during your absence. Rich Energy is just the gift that keeps on giving!

I’m glad they’re making a second season of the show, but idk if that warrants a whole racecar...

There is a whole tier system for driver training, only the highest tiers get to do the fun track work, i’m guessing its some of those guys on a trail like this. Unless the testing is being done by a 3rd party, then they’ll let anyone do it. I met a 20 year old college kid interning for Roush over the summer. He got to…

Its crazy to me that Fields was groomed for the CEO position for so long, and then cut loose so quickly. If you ever wander around a Ford building, its chock full of Steelcase furniture. They are in the middle of a building refit actually, so they’re buying even MORE Steelcase furniture...Maybe Hackett’s whole shtick…

Hackett actually held the top job at Steelcase for 20 years. He only got the top Job at Ford because Fields imploded and he was the last guy still sitting in the board room when the dust settled. I think Bill brought him in to make the hard decisions on sedans, Electrification, autonomous etc. If it didn’t work out…