jakebaldridge
Jake
jakebaldridge

Can’t say you’re wrong on that one...

Tend to agree it seems like the agency is taking to themselves here. Right now nobody is even thinking about Lincoln. Now that the cars aren’t total shit (first rule of successful car advertising: have a good car), they need to get on the map.

Full disclosure: I work in advertising. And nobody can overthink shit like advertising people.

Let’s salvage something from the impending shit show after January 20th: SAVE THE A-10. Donald, are you listening??????

CP but I love it.

Can I haz with 6MT?

CP all day and I want it! The only problem is that slushbox.

When my wife and I were on our honeymoon in Brazil, we “rented” a Jeep.

This.

Hate on Mini all we want (and they deserve a lot), but they still at least offer three pedals in everything they make. And that makes me like them. #savethemanuals but #goddamnitthatthingisugly.

This was the perfect assignment for you. Where else could you spitball ideas for a car to a CEO and have him listen??

I grew up in Chestnut Hill (other side of the river), and there’s definitely a difference between there and the Main Line (Bryn Mawr, etc.). The Main Line always felt showier, more nice iron.

No way! I grew up in a super WASPy area of Philadelphia. Can confirm. Nothing says old money WASP like a Sable or Taurus wagon. Nice cars are for the nouveau riche with something to hide.  

<PEDANT>

I’ll sell him my 1995 BMW 540i/6MT for the low, low price of $15,000 and then he can use the balance to add parking sensors and a front facing camera.

Ok, so by now NP or CP has built up a pretty big database of semi-expert crowdsourced valuations. Why can’t we turn this into a valuable tool for “enthusiast” cars — i.e., the ones that KBB wouldn’t know what to do with?

This actually (sort of) keeps me up at night. I have a 1995 BMW 540i/6 that I love, and that is actually worth 3x the KBB value. So if I total it, I’m screwed (I think, at least, that I’d only get 1/3rd the replacement value of the car). And if I drop collision, I’m an idiot, right?

I've said it before and I'll say it again: don't ever change, Torch.

Don’t ever change, Torch.

Only in Florida.