Just to keep with the usual Subaru strategy, what the Impreza “concept” should have been:

Box Truck Barber is busy- “Sides are fine, just take a little off the top”

With those sharp angles it’s essentially the Pontiac Aztec of hatches

I’ll take the R-line as it’s the closest I’ll get in looks to the GT3 RS 4.0

How soon we forget...

An American classic for $15k? Done, done and done.

Very. nice. car. The issue with all this is that KIA's "California design studio" is just another mechanism for what amounts to churning out publicity stunts. Purely a marketing tool rather than a marketing/design tool. The continued commentary of "well, we're showing these concepts to gauge people's reactions" gets…

Oh gAWD, can't everyone get along? (Horrible, I know. I will give myself 10 lashings.)

A bit o' pre-release banter...US market probably won't be getting seats that look anything like this, but hey, I'll take whatever- not picky at this point- just glad that Ford had the nads to bring it stateside.

I don't think this will be a letdown- they won't drop a turd after announcing the GT and the GT350R- my man Raj Nair knows what the deal is- don't just compete with the competition, completely overshadow them and ultimately make people switch/buy.

Prior WRX and STi owner multiple times over here- I'm looking for a reason to give Subaru the middle finger as they believe they are now the only game in town- latest STi that's "rich on features" with same old EJ engine? "But...but bluetooth!" Ya, no thanks.

How about this gem?

I dunno...buying a car is an "emotional" purchase- whether you see this advertised or not, when you finally do see it, it's...just...there. I'm not sure the car really speaks to anyone UNTIL you look at specs. Until then, it does nothing to differentiate itself and even then people willing to pay that much action for…

Great write-up Patrick- thanks for the insight. Seriously considering this car when le manual becomes available. Now the only question remaining is how the Focus RS stacks up when they reveal next week. Yes, yes I know the interior trim will be no comparison and maybe it won't be AWD but it may give some interesting…

Supposedly one of the scariest 911s to drive. Insanely fast and quasi-uncontrollable. She sure is purdy though.

American Hero indeed.

Agree with the logic BUT putting out a legit performance/concept car to generate some buzz is some of the best marketing they could do for the brand. This gets followed by some articles talking about how the Eau Rouge is face-meltingingly fast a la Raiders of the Lost Ark and BAM! Nissan is back on the map.

one letter off but making products equally as exciting...

Whatevs. Until they refuse to sell me gasoline I will be a proud non-adapter of a Musk special or otherwise. I applaud the technology and the innovation but no thanks for now. I'll have my V8, thanks.

But is there an "S Sport" version of this blue turd? Give me a break- another effin brilliant showing by Audi. Thank God American manufacturers are starting to get it because the likes of Audi are no-shows to the party.