As Laura aptly put it, there will be a new study out tomorrow that says opposites DO attract. Any study done on part of an online dating company has suspect methodology, you know? But beyond that, there is no one size fits all algorithm for love—take it from an online dating coach. Opposites attracts works for some…

It's my job to help people have a reasonable experience with online dating, and it's clear that isn't what's been happening for you. But there ARE ways you can tweak it so that online dating isn't a horrible cesspool—it's hard to identify without knowing more about you (i.e. seeing you profile, pictures, and messaging…

Megan, it's really hard to answer without knowing more about you. I'm an online dating coach now, and I met my husband on Craigslist in 2006. These days I wind up sending the bulk of my clients to OkCupid. But for some people, Match or eHarmony or Plenty of Fish or even some niche site is going to be a better fit.…

I'm guessing there's not a lot of crossover between Jezebel readers and enthusiastic supporters of this smarmy, ill-conceived app. Good luck with that, buddy!

As an online dating coach, I vouch for most of these tips—but you commenters have some help perspectives and additions. Part of why I don't like writing blanket posts like this is because online dating optimization advice varies so much depending on your demographic (and personality).

Do you have any advice for women who feel overwhelmed by the number of low-quality messages they get? Do you plan to roll out features in your app that would make the onslaught less exhausting?

Ugh, yet another shameless tactic. They have to resort to stuff like this because their own features, such as the red light green light of how selectively you reply, tend to work against them. I wish they'd experiment with stripping down features rather than building in more complexity.

This is why I tell clients (and anyone else who'll listen) to avoid making lists or demands in their profiles. You come off as much crazier than you probably actually are.

This is awesome. I love Animal Crossing! We got chastised the other night for passing the 3DS back and forth at a restaurant. Look, I just wanted to show my husband my awesome new matching sofas, OK?