It sounds like they're using the cult tactic of love bombing.

Sounds like something I'd do as an 11 year old.

I agree with Grimes about CoD, that's why I play the cute & fluffy games on Nintendo aimed at 10 year olds.

I'm in IL too and know what ads you're talking about. I'm usually listening to the TV while playing on my Wii U gamepad, so I tend not to notice the ad.

I looked up Contempo Casuals, they became Wet Seal.

I pray it won't end up like in the episode Fallacy from Law & Order SVU.

It sounds like he also looked like a member of Malice Mizer.

Nuuuuoooo! We need moar men with long hair, not less!