Clean but not very original. The clean lines come from the BMW 5 series of the time. The 5 cylinder engine aims for Audi’s own. This was Honda’s entry into a segment dominated by the Germans. They needed to say “we can do it too” before establishing their own path in design and engineering.
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Ah yes... let the hipster fake outrage out.
Not the first time a manufacturer rename a common feature to make it appear more unique.
Lots of places for Bubba to stash his guns.
And there in lies the problem with EPA MPG ratings and turbo engines. Tests are conducted under specific conditions and manufacturers “hack” calibrations to hit a certain MPG figure under those conditions. This means in real world driving you will never see matching results.
Well hang on to yer hats boys and girls. Cars & Coffee all over this great land is about to get even more sideways.
Sigh. Yup, people who don’t know BMWs just don’t get it. Not even “professional auto journalists”.
Whatever. We live in a materialistic and capitalistic society—it is what it is. I want to know who (Art Director, agency and vendor) produced the piece. Nice job.
Would love to see them couple this mild hybrid system with their diesel.
Because there are lots of people out there who mistaken “different” for “good”. It’s how the Aztek got made.
Chevy is in fact still selling a similar mild hybrid Silverado nationwide today. GM is just, for some reason, choosing not to market it.
Considering their man is the former chief engineer of BMW’s M division, I would hope so.
LOL! You, sir, should be a Jalop staff writer.
It’s Jalopnik. Facts are fake news.
I worked on Nissan advertising from ‘06 through ‘10. I think Nissan did something similar in the past but can’t quite remember which concept car they did this in... This one is an odd mix. The exterior hints at the next Xterra (didn’t someone from Nissan hint at a possible return?) While the interior is most…
“And here’s a raise for a job well done. Sorry we couldn’t give you a raise the past 3 years. After taxes, it’s a generous $20 more per paycheck.”
How dare you question the opinions of Jalopnik’s professional and highly qualified writers. Be prepared to be grayed out. /s
It’s unclear how much influence President Donald Trump had on Toyota and Mazda’s decision
Mazda is low volume too compared to Toyota and Honda. It’s all a matter of context. Porsche may even have higher volume than Mazda. Mazda’s global market share is only 2%.