If there is snow in the forecast, you plan accordingly.
If a key player on your team or the other team is out, you plan accordingly. If you know a stadium is loud, you plan accordingly. If this is something everyone knows happens at Gillette stadium, you plan accordingly.

Except that if it is “common knowledge around the league” that things happen like this at Gillette (or to serve the narrative, the Patriots do these things) why weren’t the Steelers prepared for something they knew was going to happen?