I’m really curious.. which apps are these?

Have you checked the free apps? Disney has titles among other developers. Free is indeed not for everyone, as I suspect that you would rather pay.

Now I know what my girlfriend was doing last night ...

Well the old apps are still there, this opens up a new type of app that is #actuallyfree. Combined, I bet Amazon still makes money.

Anything other than “no free lunch” guiding your instincts?