Are you in California? You should be able to get the selling price of the base model down to about 30k. Then, minus 9k in incentives. So in the end you’re looking at a $21,000 car.

Exactly. This is what the new Prius should have been.

You're right, it's better. It's the best of a pure EV and traditional car. I’ve had mine for 3 months and only used the gas engine twice. For all intents and purposes, this is an electric car. However for long trips, there's no range anxiety (unlike a Tesla).