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How convenient that those adds work on dumb people, being that that’s who they’re targeting the product at and all.

Holy shit!!! I’m so glad it’s not just me, That is the worst commercial ever!! It literally makes me cringe every time I see it. And all this time I felt guilty about despising it, like that made me a puppy hater or something. Thanks mate.

Amen brother (or sister, if thats the case) It makes me sad that every book store I went to as a kid is now out of business.

  1. Thanks for the article Kate. Like most, I wanted to believe the hype (who doesn’t wanna be more intelligent?), but i always kept a healthy amount of skepticism, which is what led me to this article incidentally. Well, that and Google.

Not only was it a waste, but that school district now becomes a statistic to further the scam. “Our program has been used successfully by schools across the country to improve the cognitive abilities of their students!” Way to go NuOrder, you’re helping the con-artists!! :-) Just kidding with that last comment, but