Which is the actual point of most of these products - spot correcters to help eliminate freckles, hyper pigmentation from scarring, and other discolourations. I think it is super important to acknowledge the cultural context of these products (colourism, etc.) but I am also not willing to demonize all lightening spot…

The whitening concept is a bit more complicated here in Asia than just wanting “whiter skin”. Whitening creams and products are often used more by people wanting to get rid of dark spots and blemishes (which people are way more focused on here than pimples or wrinkles) vs. getting a whiter effect overall. Whiter skin…