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To be fair, while this can definitely be made out to be tone deaf- and while it may be, to some degree- this language is very normal. Obama’s 2013 State of the Union called children “our most precious resource” as he began discussing Sandy Hook.

Overall I think this is a good discussion of the present moment in PR- particularly the focus on the local efforts and leaders in comparison to the complete lack of leadership coming from Trump. And, obviously, his open callousness and tone-deaf budget discussions reveal his personal biases on the issue.

However, it’s