But, clearly this is the most provocative, most attention-grabbing (and therefore, most effective) form of demonstration. And, if they have a broadly liberal fanbase.....what are they trying to protect against?

I see that “win-win” argument all the time, as though rebrands are really easy and everyone would be completely on-board with forgoing a brand they’ve been emotionally connected to since their childhood.

Who’s equating?

So then vote with your wallet and stop watching football.

Cocksucker is taboo, but motherfucker is not? So, describing an act of incest is a yes on the scale of socially acceptable behavior?

Yeah, they just call that “day”.

*Door flies open*

Probably a big coincidence, like how LaRussa’s players always ended up juicing. Some dudes just have rough luck .

The starters are on the floor.