What isn’t mentioned in this article is the overall motorcycle market, which is declining severely. Harley’s market share in the US is still close to 50% but keeping the same percentage of a shrinking pie is a losing proposition.

I’m a boomer and always hated the ridiculous noise these things make. I’ve never been interested in motorcycles, but if I had been, it would never have been a Harley. I am beyond sick of seeing the “charity rides.” If you want to contribute to a charity, just do it. Wait, isn’t that the same as millennial fun runs? …

Thank you, the people riding around on Harley’s just strike me as the biggest pricks, seriously Boomer I see you on your bike no need to rev the throttle and burst my ear drums. Full disclosure I’m Gen X, but I agree with you 100%.

I was one of those Corvette-dream kids. Then I special ordered one with $20k in options at age 34 when I finished all my school and training. Now I’m a Corvette kid again because I’m the youngest one in the club with one! Ha!

I rolled through a HD dealer a few weeks ago, and I didn’t find the bikes or the dealers too obnoxious (save for an almost obligatory shove towards a $20k dentist scooter in the beginning). There was an meet-up of some sort, and everyone was perfectly friendly, if also entirely stereotypical of Harley owners. Not bad…

You spend all your life from your childhood wanting one until you can finally (barely) afford one only to realize that everyone else has one and you are once again indistinguishable from the masses.

The problem with Harleys is the same problem with Corvettes.....

You spend all your life from your childhood wanting one until you can finally (barely) afford one only to realize that everyone else has one and you are once again indistinguishable from the masses.

So you spend $20k modding it only to realize that you…

Described as rust free, yet rust is clearly visible on one of the pictures.

So you think they looked at the house next door, saw people trapped but left them there to save the Mustang?   You realize these burning homes are in an evacuation zone and the residents are gone, don’t you?  You realize their job is to put out fires and one is burning just down from them?  You realize a car with gas…

The issue is people just gotta bitch.

And, how many of those 9 people died at the minute that photo was taken, close enough to that spot get there on foot? 

Agreed. They might also have wanted a carbureted, vented-system gasoline bomb out in the open where they could control it rather than inside a structure they were still hoping to save.

Yeah I think it's safe to assume they weren't making a choice between a car and a person at the time. Also, being generous, it probably took them about 90 seconds to push the car out... 

These people triage. They wouldn’t be pushing a car out of a garage if they could be saving someone’s life instead.

I have to disagree in this scenario. The Mustang is a piece of American history. If that was a photo of a brand new Lamborghini being saved most of us would say “why?". They burn themselves to the ground all the time anyway.

If your hairdresser can afford that car, you are paying her too much.

I test cars for a living and this stupid chime still haunts me. 

I think Lincoln should stick with the “-ator” name theme. Keep the Navigator and Aviator for these SUVs, and add the following cars to the lineup, to debut in (say) the 2023 model year:

I think I’ve finally figured out why the cars not having names thing doesn’t bother me thanks to your comment. I debadge all of my cars so all you ever see on mine are the manufacturer emblem. So I don’t care if it has a dumb name or not.

I know this matters very little to most people but honestly and truly the Ford chime is absolutely one thing preventing me from considering a Ford product. Is like nails on a chalkboard to me. I welcome this