What they want is publicity. That's the objective of any protest. Get as much media attention that you can so people know about what you are advocating. In those terms, their protest was extremely successful.

If they cut out everything but the dialogue options, then it's just a choose-your-own-adventure book. Pretty lame

My thoughts? Move on to Nathan Rabin's new blog.

And if you never leave your house, it doesn't matter.

You have to remember that teenage girls are the voters here. It's the same reason Twilight films won four years in a row and was such an embarrassment that MTV changed the whole system for nominating movies.