Development of the Vega started in 1968, and the ads that they were pitching for probably wouldn't have started to run until the car was further along in development. Since it went on sale in 1970, it's reasonable to assume that Chevy would have started to promote it as early as 1969, since it was a brand-new design…

http://en.wikipedia.org/wik… - someone has already edited the entry to mention tonight's episode

The car, as already mentioned, was the Chevy Vega. A car that could be said directly led to the downfall of Detroit, being so monumentally bad, yet selling (initially) in huge numbers, probably due to great advertising (and being really cheap). By being so bad (along with cars like the Ford Pinto), many car buyers…