These are the "bigger plans for the trailer debut than a simple attachment" that Disney had in mind? A simple attachment to random films in a handful of theaters? Way to go Mickey Mouse, you screwed up that one.

Interesting experiment you can try – Slip "Do You Feel Loved?" into a playlist while you're driving somewhere with a buddy who generally likes Rock but isn't a U2 fan, and watch as they get sucked in and think it's a cool song and probably recorded by a band within the last 5 years.