There is not more of us paying than not paying. The vast majority of people who play F2P games don't spend a penny. However, there is a small percentage who pay a LOT, and it is from those whales that the F2P developers make money. This is why they want as big an audience playing as possible, so they can reach those…

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Did you back the game on Kickstarter? If yes, have you been watching the documentary about the development process that was part of the kickstarter?

"Profiles for the game's guest stars — particular the female ones — were delivered in Wilson's voice, riddled with heavy-handed innuendo."