Because article clicks, yo

1st Gear:

How does someone “claw back to profitability” when they already make a profit?

And that dealer charges you $500 for the privilege.

Head in the sand is thinking electric vehicles that are still not proven to be profitable, make up less than 1% of the market and that have minimal infrastructure in place to support, are going to magically take over the world overnight. People drive used cars for decades. People live in rural areas. People drive…

I believe they are also profitable in Europe. Less so but still making money.

Click-baity headline is click-baity.

They were. Very much so. The headline is beyond terrible.

Hell, they made $1.146 billion in net profit after tax last quarter. That would have been closer to $1.75 billion if not for costs to close plants in Europe.

It’s Europe they’re really talking about in that article - trying to return Europe to profitability. …

An Edge, F150, F350, Focus, Fusion, Explorer and Transit in the past 3 years, I’ve got a pretty good feeling for their lineup. Definitely not for me.

Its more distressing to see poor journalism. Ford is profitable. Even in Europe, where they’re focusing in this article, they made a profit last quarter. In North America, Ford made $2.2 billion in pre-tax profit last quarter.

And where the hell do you get the idea that their powertrains break a lot?  That isn’t even…

Unibody = Fail.

Here we go again - needs vs wants. Tough to comprehend right? People buy them because they WANT Them. Do you feel this strongly about Camaros\Corvettes etc cruising around and not being used on race tracks? Do you see someone in a North Face jacket and scream inside that they should only wear those jackets if taking…

Exactly, and if you have a good job with a good salary and good working conditions then why in in the name of the lord would you vote to have the UAW dock your pay check to support their management who has just been shown to be embezzling those funds for their own support. Even without the embezzlement, what can they…

“Management and finance” are doing their jobs. The UAW folks going to jail were selling out their members.

Good, the UAW is a sleazy and corrupt mess. I hope they get ripped by the Gov’t for essentially mob practices. Also, nice bias in the article there, “But for now, it’s another unfortunate setback for labor in the U.S., although I have to wonder if any of the UAW leaders caught embezzling in recent years actually give…

“unfortunate setback for labor in the US”. They all still have good paying jobs with benefits. I would imagine if they Unionized and VW closed the plant or reduced the shifts, it would probably be worse for labor in America.

Consumers have full faith that automakers will sell them a safe and reliable product

China needs us far worse than we need them. Period. The Chinese Gov will price support their industry as necessary to kept the factories going.  So, no, import prices will never rise exactly the amount of the tariffs, they will lower prices to offset tariffs if we buy less.  Chinese Gov propping up their industry to…

That Rivian truck is bonkers with features. Integrated cab cover made of metal and powered!!, why is no one else doing that. You would think the big-3 truck makers are trying to win over consumers with features, but really they just cut costs and focus on HP and towing numbers in football advertisements.

I prefer the V8 as well. The turbo can be more efficient OR more powerful, depending on the motor, but there is something to be said for having a simple NA V8 in a truck that, frankly, doesn’t get poor mileage(for a truck). My GM V8 regularly returns ~20mpg highway. Friends with Ford and ram V8's are in a similar boat.