Everyone, including google, saw this coming a mile away after The Memo.

I think what people want whenever anything like this happens is for the person to fade from existence, like they’re being written off as a TV show and no longer have any impact on anyone’s lives.

so he’s doing anonymous copywriting that doesn’t involve journalism or editorial work?

I clicked it because I was curious. Not worth the 3 minutes of your life. It was Taylor Swift trying to pull a Peaches circa 2007, but she has no idea who Peaches is and probably just heard a snippet from a soundtrack. The music video is a multi million dollar shoot of Taylor slathering Miracle Whip all over Lemonade.