I think more to the point, it was a little obvious.  The "star" harkening back to the "A Star is Born" motif in episodes 1 and 2.

I'm quite sure, in 1968, the FBI and CIA had more important things to worry about than a deserter who became an advertising executive.

Great catch :)

It's for "Dominant" - in reference to his attempt at a D/s relationship with Sylvia.