Urban Outfitters is a company whose sole purpose is to make money for its shareholders and decidedly lacks the ability to cast a ballot (despite what Mitt Romney would have you believe) you mouth-breathing troglodyte.

Yeah, it’s just like when my neighbor calls all Hispanic people “Mexicans.” It’s a generic term!

Nope.

Right? Like, “Hey, your culture’s distinct name and designs are just ‘generic’ dorm room fodder.” That’s not offensive at all or anything.

The retailer meanwhile argued for the treatment of “Navajo” as a generic term a la “light beer.”