The way characters talk about Motherbox even in Jack Kirby’s earliest Fourth World comics does make it sound sentient, which puts it a notch above smartphone.

I guess what I mean is that it’s hard to quantify how much value you’re getting out of a single movie in terms of subscriptions and eyeballs. If someone subscribes, watches only Justice League, and immediately cancels, then sure, you know exactly how much revenue the movie generated. But I doubt that’s how most people…

“it’s very easy for vocal ninorities to game”

It’s fairly easy to track. Watch for new subscriptions and see if the first movie they watch is Justice League. Did they cancel the account after the first month or so? Did they watch any other offerings or just Justice League 5 times?

I don’t know, using twitter as some sort of global metric....just seems like “how twitter feels” of a loudly vocal small subset of passionate people without having to deal with consequences of what they want. Imagine a world where every important decision was made by twitter polls. <shudder>

Who the fuck ever thought liking Zack “Rorschach Is The Hero” Snyder was anything like a leftist ideology?

 "Scent of the motherbox" sounds like the tag line for a truly disturbing cologne commercial starring Buster Bluth. 

Yeah, that was one of the weirder ones because it’s still plenty popular there.

The number of people campaigning the movement wasn’t that small. It’s the most discussed movies worldwide on Twitter, in a year where the Spider-Man hype is insanely huge. No vocal minority is that dedicated.

Eternals is a Marvel movie about a family making an abortion decision. You have your middle of the road waffler in Kingo, your evangelical fascist in Ikaris, etc.. It was the best use of a speedster type hero we’ve yet seen in any superhero movie, and some other relationships we got to see were really quite…

A 2.5 hour version of ZSJL would suck, possibly as much or worse than the theatrical Justice League. The thing that makes this movie a weird sort of fun and more personal than the average superhero film is the gothic excess of four hours of Snyder Stuff with nothing at all cut out of it. Impose any kind of restraint…

“It’s big enough that they put it in HBO services on countries without HBO Max, and they don’t do that for just any other movie”

I’m not sure the WB knows if they made their money back. I don’t even really know what the plan was. They spent $40 million on it, but were people really subscribing to HBO Max for one movie? If so, how would you track that? Were they hoping to make it up in DVD sales? Is that going to make up for the complete lack of…

They never wondered. They hired Whedon because they wanted the opposite of Snyder. Whedon’s MCU swan song famously featured the Avengers prioritizing saving civilians over punching killer robots, which was considered shots fired at Snyder’s Man of Steel. Snyder, in Batman v. Superman responded by passive-aggressively…

For me, it benefited a lot from the lowest of expectations. I’d argue the theatrical release was the worst big two superhero movie in a decade, and neither of Snyder’s previous DC movies were in the top 50%. The villain is still boring as shit and the character arcs range from non-existent to underdeveloped even at 4…

..I’m definitely more of a DC fan than Marvel , but I couldnt give a shit about the ‘I’m 14 and this is deep you guys’ Justice League Edgelord directors cut. Load of OTT angsty shite.

“No vocal minority is that dedicated.”

Friend, let me introduce you to THE FUCKING INTERNET.

So a dedicated... vocal minority. ;)

Nah, they’re facists that think the best way for humanity to prosper is to install a permanent regime of genetically superior rulers. One of the first things Guilliman did when he came back was essentially abolish human control of Ultramar in favor of putting Astartes in positions of direct leadership and command,…

oh YES, another chance to tell Leandros to eat a dick.