The 2 door and 4 door JKs are in that range, some even less. You could get in one new for low 60s.
That’s a concept vehicle, one of the ones they make every year for Easter Jeep Safari in Moab.
That’s because the Brute has its frame stretched 23 inches, not a cheap feat to do, plus 4.5" lift, wheels with build in spacers, 37" tires and all the other American made goodies plus labor, it adds up.