Advertisers could switch budgets back to TV unless urgent action is taken to address serious issues in the digital media ecosystem, according to Deutsche Telekom’s head of international media management Gerhard Louw.
Resy and Capital One are teaming up to create a new kind of restaurant week—one that capitalizes on the brand’s desire to continue its expansion beyond simply being a reservation booking app and into a destination for events.
Vodafone and students at the Abbot’s Lea School in Liverpool, a school for young people with autism, recently created an in-store shopping experience for people with autism in partnership with BIMA for its Digital Day initiative.
Dwindling funds had forced a fledgling medical device company to adopt a wholesale approach. When I first sat down with them, I quickly realized that they needed a shift in sales strategy. If they were going to stay afloat in a sea of overwhelming competition, they needed to shift their attention away from small…
Ever wish you could buy a share of a 1994 Lamborghini Diablo worth $600,000? A slice of a $400,000 Honus Wagner baseball card? Or a stake in a first edition of Jack Kerouac’s On the Road worth $40,000? Financial technology startups are making it possible.
Greene Consulting Group, a Houston-based digital consultancy serving local businesses and nonprofits, has formed an email marketing division.
TikTok is a social media platform dedicated to creative content creators of music and dance and has been popular in countries around the world.
If you think tariffs will not be imposed on everything China exports to the United States, well ... think again. They are going up. That is the best bet. Making investment decisions based on a pending trade deal is a fool’s errand and not wise for the prudent investor.
Travel isn’t an act—it’s an identity.
Taylor Swift has been teasing an April 26 surprise for weeks, and the wait is finally over: She just dropped a new song (and video!) titled, “ME!”
Tesco is closing its non-food website Tesco Direct following a
Bitcoin has surged back above $10,000 per bitcoin after a raft of positive news for the bitcoin price and cryptocurrency markets, somewhat putting to rest fears bitcoin bulls were about to wrest back control.
Listen, if you’re unfamiliar with the Cats musical, brace yourself...this may be a little weird...
Persil ProClean is returning to pro football’s biggest night for the fourth consecutive year. The detergent brand will bring back The Professional, a pitchman who wants to help you clean your clothing, to the Super Bowl on Feb. 3 on CBS.
With the popularity of podcasts continuing to rise in the audio media market, it isn’t surprising that more celebrities and social media stars have decided to add podcasting to their resumés. What can be surprising and fascinating though, are the topics they choose to tackle and the partnerships they form to build…
Much is made of marketing’s need to ensure it has a pipeline of talent with the right skills for the future, particularly as digital and data become increasingly integral to the day job. There is also a need to get people from more diverse backgrounds into an industry that still under-represents BAME people, as well…
In this world, nothing is certain except for death, taxes and Chris Hemsworth going shirtless.
So, you’re with your friend’s fiancé while she tries on her wedding dress. What do you do? If you’re Jersey Shore Family Vacation’s Angelina Pivarnick, you bring up your friend Jenni “JWoww” Farley’s divorce. And if you’re JWoww, you look for an outfit to wear to the groom’s court appearance.
faces disruption from a number of angles, but its CEO believes a focus on innovation, spotting fast growth areas and an increasing focus on ecommerce can help it weather the storm.