At the heart of effective leadership skills in the workplace is encouraging open communication between management and employees. There are four primary strategies that can be employed in order to encourage and enhance open communication between management and employees.

There is no doubt that creating employee rewards programs can be a huge boon to businesses, but only if they are done well. There seem to be many misconceptions about what actually motivates employees to do more, give more or just be better employees. Rewards programs also don’t need to break the bank for businesses…

Even at the most fun and innovative organizations, monthly company meetings can be a bit dull. Long agendas, topics that have previously been discussed, inconvenient meeting times, and endless note taking are all factors that can lead to a less-than-desirable experience. There is a long list of mistakes that cause…

Asking for a raise is definitely not a talent you are both with. It is a skill that even the most successful careerists must cultivate and refine. For most, it is also one of the most nerve-wracking experiences you will ever have during your career, and you will likely have it more than once.

Being able to hire great talent is essential to the lifeblood of any company. A benefit package is an important consideration for employees when they’re deciding if they’re going to work for you or not. The best businesses offer the best perks, and consequently attract the best workers.

The addition of video can really improve your advertising. Video can show lot more than simple text and images can. It can give the consumer a far better impression of your products and services.

Are your employees loyal? Are they engaged and producing the best work possible? As a manager or CEO of an organization, it’s important to hire the right kind of people the give their best effort and work towards the organization, and most importantly, will want to stay with your organization for the long term.

Let’s face it: just about everybody wants to be an efficient person. It’s everyone’s wish to spend less of their time on dull and boring tasks, and more time on things that brings the most enjoyment, personal achievement, and of course profit. While people strive to be more efficient in their lives, there are others…

If you run or manage an international business, then you might be wondering how to reach a global audience so that you can increase your profitability. Running a marketing campaign can be hard for local businesses, but reaching an international audience can be a lot more challenging, and those who wish to succeed must…

Although Amazon has stolen a lot of thunder from other online merchants by actively testing their ‘drone’ delivery service in urban areas, there are a number of ways that online merchants are shrinking costs and delivery lead time for online clients.

The old way of doing annual performance reviews is dead. More and more companies are changing their focus from annualized performance review processes to more involved and collaborative ongoing feedback plans that put the employee’s development at the center of attention. Here are some of the things to see changing in …

There’s nothing quite as powerful as video in the world of marketing. It’s simply the most efficient tool available to get your message across about your products or services.

There’s no denying video is an effective form of online engagement. This is especially true if you’re looking to disseminate information to a specific audience through a video blog, or vlog. In fact, the effectiveness of video marketing in any form increased nearly 90 percent in 2015 alone. So, how can you take…

Nearly every role in a corporation has been influenced and changed by technology over the last 20 years. Some roles have been more influenced than others. Some have greatly benefited from technological advances. Here are 5 corporate roles that have been most influenced by modern technology.

Social media has transformed society, and many of us use social media platforms to meet new people and keep in touch with old friends. However, there are a few social media platforms that don’t revolve around personal relationships, and LinkedIn is the most important. Here are a few ways you’re putting a damper on…

Rewind your “shopping memory” to a time even a few years ago, and it’s easy to see how much technology has changed how consumers browse and buy. Today’s technological tools make it so much easier to perform basic shopping functions to get the best price on the items you need.

A study by Gallup demonstrates that 70% of American workers are disengaged in their job. This is inclusive of 50% of the workforce that is simply disengaged and another 20% that is actively disengaged or openly unhappy. What is the problem with these statistics? The answer could be manifold but one possible reason is…

Most mobile users, in excess of 90 percent according to one survey, share video content with others. This is just one of the many compelling reasons to launch a video campaign as part of your online engagement efforts. As with other marketing endeavor, some planning before you get started can boost your overall return…