Really untrue. They'll have so many suggestions (from some better Dr to surrogates to drinking vinegar to astrology —- I shit you not).

Now, I really need to know what musk of unicorn smells like.

It seems from the linked article that this is about Jimmyjane and not about whoever makes the Rabbit, which is pictured. Jimmyjane does make the 24K-plated little gold (at $425 without the special "Mom" engraving http://www.jimmyjane.com/shop/littlegold-p-2.html). Quite the talk-piece paperweight.