WEBVTT

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- How's it going, folks?

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I'm here today in sunny California

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driving the all new Lucid Air Pure.

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That is Lucid's entry level model

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and it starts at $69,900,
not including destination.

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(engine revving)

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That sounds like a lot of money,

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but it's a big price
decrease from what used to be

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the cheapest Lucid Air, which
was the Pure all wheel drive.

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We lost all wheel drive.

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It's just rear wheel drive powered by

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one 430 horsepower motor with
406 pound feet of torque.

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Crazy to think that that is an
entry level model, but it is,

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and that's good enough to do zero to 60

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and stop beeping at me.

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(film reel beeping)

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That's good enough to do zero to 60

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in four-and-a-half seconds
and 419 miles of range

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out of only an 88 kilowatt hour battery.

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We're off in the Redwood
Forest in Northern California

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testing out all of Lucid's cars.

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So I've already had seat time
in Touring and Grand Touring

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and this slots in below it.

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Those cars come with all wheel drive

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and a few more luxury
features, but it's not exactly,

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luxury is not exactly something
that the Pure is missing.

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I mean, you still get the
really cool trick dual displays.

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You get a nice stereo, good
autonomous driving tech,

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really, really comfy seats.

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Now they're not as comfy as the seats

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you get in the other cars,
but they're still pretty neat.

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This car, you can almost think of it

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as the driver's car of the lineup.

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Sure there's the Sapphire,

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but that's a quarter million dollars

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and has over 1,200 horsepower.

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That's not really what you
think of a driverless car.

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This, this is the lightest
car in the lineup.

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It feels really nimble.

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I mean, it's not exactly light.

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I'll put the weight of Pure right there.

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And that's, it's still a pretty hefty car,

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but in terms of just
how big EVs have gotten

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and how heavy they are,
that's really not that bad.

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Prices start at $69,900,
then you add $1,500

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for destination and then
Lucid made a big deal.

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You can get a lot of the features

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that are available on the
Touring and Grand Touring

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and even Sapphire on the base model car.

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Some people just don't need all that power

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or all that range.

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The Grand Touring gets you 516 miles

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of range according to Lucid.

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And not everyone needs that.

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You really, the mid
400s is still a really,

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really solid number for a car like this.

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I was speaking with Lucid
CEO Peter Rawlinson,

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and the thing that I took away from it

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was that Lucid's really,

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really into getting every
single little detail right

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and having everything
aimed toward efficiency.

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They were able to make this car $69,900

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because of the small battery.

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88 kilowatt hours is not
a huge battery for an EV.

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It can go something like
four-and-a-half miles

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per kilowatt hour.

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And that's really, really good.

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That's industry leading, I would say,

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or at least real close to the top.

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So let's talk about what the
Pure kind of means for Lucid.

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Basically, being the entry level model,

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it's probably gonna end up
being the volume car for 'em,

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but they need to start scaling
in a really serious way.

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They gotta start getting
more cars out the door

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because then economy's a scaler thing,

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then the price to make
each car will go down.

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And this car is a good way to do that,

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especially until the
Gravity SUV comes out soon,

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which I gotta look at that too.

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That's been looking like
a real cool looking truck

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that'll be out sooner rather than later.

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And then down the road
there are a couple of,

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let's say, mid-sized cars.

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But for Lucid to reach
these points, they have to

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sell a lot of Airs, and
they're selling a good amount.

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But the Air until recently
was at least an $80,000 car,

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which is not even close to mass market.

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Now, being $70,000 isn't
a mass market car either,

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but for a luxury car, it's
actually a pretty solid deal.

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Pretty solid.

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The cheapest way to get a
really, really good looking car.

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And it is a really good looking car.

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I really, really dig the way it looks.

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It's not for everyone, but it is for me.

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I suppose I will see you next time.

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If you guys have any
questions about the Lucid Air,

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drop 'em on down below.

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I'll try and answer 'em for you.

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Bye.

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(smooching)

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(engine revving)

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(upbeat music)